Private label
OWineTech can make you some really good wine.
For wine shops, grocery chains, distributors and other wineries that want a Napa Valley wine under their own label — from around 100 gallons, about 40 cases, upward. One point of contact, from the first conversation to cased goods on your dock.
What's included
Everything between the idea and the shelf.
- Napa Valley grape sourcing
- Fruit contracted to the wine you want to sell — varietal, appellation, tonnage and price agreed before harvest.
- Winemaking
- Style and blend decisions, and production direction on the facility floor from crush through ageing, as winemaker-of-record.
- Labeling and compliance
- TTB label rules, COLA approvals and the records a bonded facility needs — handled before they become a delay.
- Bottling and packaging
- Glass, closures, labels, cases and the bottling run itself, coordinated to one date.
- Project management
- One point of contact, one schedule and one budget from the first conversation to cased goods on your dock.
The winery this runs through is a CCOF-certified organic handling facility, certified since 2002 and listed in the USDA's register as a co-packer and private labeler — so an organic programme is in scope from the start rather than a later complication. Verify with the USDA.
The fruit
Five vineyards, one family since 1903.
The Napa Valley fruit behind a project here is grown by Yount Mill Vineyards — fifth-generation growers in Yountville and Oakville, run by Kendall Hoxsey-Onysko, President. The family has farmed this valley since 1903.
That is the difference between sourcing fruit and buying it. Tonnage bought on the open market is settled in the weeks around harvest, by which point the fruit is already what it is. A season earlier, the farming itself can be set to the wine you intend to sell.
- Block House Yountville
- Lincoln Creek Oakville
- Pelissa Oakville
- Mill Race Yountville
- Ghost Block Yountville
How it is farmed
- No herbicides — cover crops and natural predators in their place
- In-house compost and their own cover-crop blend, the Hoxsey Mix
- Hand-harvested, beginning at first light
- Canopy management set per site and variety to the wine style a client is after
All five vineyards are certified organic — 465.74 certified acres, the oldest of them certified since 1993 — under the CCOF Crops certificate held by Yount Mill Vineyards. That covers how the grapes are grown, and does not by itself make a finished wine organic. Verify with the USDA · Yount Mill Vineyards.
How it works
- 01
Brief
What you sell, at what price, how many cases and by when. That fixes the varietal, the style and the fruit. Projects start at around 100 gallons — roughly 40 cases — so a single-varietal run does not have to be large to be worth doing.
- 02
Source and plan
Fruit is contracted and the style is set. You get a plan with dates and costs before anything is committed.
- 03
Make and comply
Crush, ferment, ageing and blending under our direction, with labels and COLA approvals running alongside the wine.
- 04
Bottle and deliver
Bottling, packaging and finished cased goods delivered on the date in the plan.
The work
Some of the wines behind this.
Made by Jeff Onysko for Napa Wine Company's own Oakville Winery, for Ghost Block Estate Wines, and for other brands under their own names.
Every label here is the wine's real artwork. The bottle and the setting around it are computer renders, not photographs.
- Real label · rendered bottle Oakville Winery DDR 2024 · Napa Valley red wine
- Real label · rendered bottle Oakville Winery 2024 Montepulciano · Oakville, Napa Valley
- Real artwork · rendered bottle Ghost Block 2022 Late Harvest · Yountville · 375 ml
- Real label · rendered bottle Ghost Bear 2024 Proprietary Red Wine · Napa Valley
- Real label · rendered bottle Elizabeth Rose 2024 Cabernet Sauvignon · Napa Valley
- Real label · rendered bottle Elizabeth Rose 2024 Chockablock · Napa Valley red wine
- Real label · rendered bottle Elizabeth Rose 2025 Pinot Noir · Napa Valley
- Real label · rendered bottle Oakville Winery 2025 Albariño · Oakville, Napa Valley
- Real label · rendered bottle Caesura 2024 Cabernet Sauvignon · Napa Valley
- Real label · rendered bottle Chateau Vulturius 2022 Cuvée Accipitrina · Cabernet Sauvignon
- Real label · rendered bottle Ancient Rattler's Revival 2022 Franklin's Legacy · North Coast Cabernet Sauvignon
Outside the cellar, the winery's scrap copper, capsule tin and aluminum became the STOMP 2025 longhorn skulls. See how they were cast →
An example
The 250 Celebration series.
Two wines taken the whole way — concept, fruit, winemaking, label and packaging, release — for Napa Wine Company: a 2024 Cabernet Sauvignon and a 2025 Sauvignon Blanc. This is what a finished private label project looks like.
